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Hotel Rebrandings

Rebranding

New Opening: The Home Hotel Zürich Channels the Dada Spirit

Free-spirited, eccentric, and unabashedly creative. These words defined artists like Marcel Duchamp and Francis Picabia—as well as everyone else associated with the 20th-century avant-garde art movement Dada. Today, such words define the newly opened The Home Hotel Zürich, which channels the whimsicality of the Dada disposition into the reimagining of a former paper factory. Everything from the guestrooms to the lobby and lounge, neo-bistro, and collaborations with the local creative community invoke the spirits of the innovative Dadaists.

The Home Hotel Zürich
Zürich, Switzerland
Rebranding

IHG Hotels & Resorts Introduces Verno House Budapest, Vignette Collection

IHG Hotels & Resorts is proud to welcome Verno House Budapest to Vignette Collection, part of its luxury and lifestyle portfolio - now the second largest in the world. A boutique retreat in the heart of the city, Verno House Budapest, Vignette Collection will this summer mark the Hungarian debut of IHG's first collection brand, a fast-growing family of distinct hand-picked hotels each offering one-of-a-kind stays in destinations to remember.

Vignette Collection
Budapest, Hungary
Rebranding

Eight Continents Hotels & Resorts Expands Footprint in Scotland

Eight Continents, a leading name in the global hospitality industry, proudly announces the expansion of its portfolio with the inclusion of the renowned Taychreggan Hotel in Scotland. This historic and picturesque hotel, nestled on the banks of Loch Awe, enhances Eight Continents' commitment to offering unique and luxurious experiences in iconic locations around the world. Notably, Taychreggan Hotel marks the first hotel that will be owned by Eight Continents.

Eight Continents Hotels & Resorts
Scotland, United Kingdom
Rebranding

Meliá Hotels International Strengthens Its Presence on the Albanian Coast

Meliá Hotels International continues its growth plan in Albania, where announces the addition of the Velipoja Grand Europa Resort Affiliated by Meliá to its portfolio. With this new incorporation, the Spanish hotel company consolidates its strength in Mediterranean destinations, as well as its leadership in the development of tourism in Albania, which is positioned as one of the current tourist destinations with the greatest potential.

Meliá
Velipojë, Albania
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Rebranding

Meliá Hotels International Expands Greek Portfolio with New INNSiDE by Meliá in Elounda

Meliá Hotels International expands its portfolio in Greece with the signing of a new franchise agreement under the label INNSiDE by Meliá in Elounda, Crete, signaling a new chapter in lifestyle travel within the country. This move introduces a fresh concept to Greek hospitality - a premium lifestyle brand geared towards the discerning tastes of the new generation of travelers. The agreement, inked on May 24, 2024, not only marks the fifth Meliá hotel in Greece but also signifies the debut of INNSiDE by Meliá in the country. This strategic addition reinforces the partnership between Zeus Hotels and Meliá Hotels International, resulting in a collective offering of over 1050 rooms.

INNSIDE
Schisma Eloundas, Greece
Rebranding

Dolce Hotels & Resorts returns to Spain with Dolce by Wyndham Barcelona Resort

Conveniently located a mere 30 minutes from Barcelona´s El Prat international airport, this modern 4* Superior resort boasts 150 truly spacious rooms and suites, ranging from 34 to 70 m2. The hotel's refurbishment reflects Barcelona´s eclectic modern, mediterranean interiors combined with modernist façades, and includes a Green Certificate for energy efficiency.

Dolce Hotels and Resorts by Wyndham
Masquefa, Spain
Rebranding

Radisson Individuals marks its debut in Sardinia

Radisson Hotel Group is delighted to announce its debut in Sardinia with the opening of Veridia Resort Sardinia, a member of Radisson Individuals. Situated in the picturesque Chia region of Southern Sardinia, less than an hour from Cagliari, the resort is set to transform premium travel in the area with its blend of natural beauty and sophisticated elegance.

Radisson Collection
Sardegna, Italy
Rebranding

Meliá Hotels & Resorts Unveils Its Newest Idyllic Retreat in the Heart of The Costa Brava

Meliá Hotels International proudly announces the grand opening of its latest five-star hotel in Lloret de Mar, seamlessly joining the portfolio of its globally renowned brand, Meliá Hotels & Resorts. This highly anticipated debut not only signifies the company's continued expansion into premium and luxury segments but also brings its renowned exceptional service and quintessential Spanish hospitality to one of Costa Brava's most sought-after vacation spots.

Meliá
Lloret de Mar, Spain
Rebranding

Tivoli Hotels & Resorts Expands in Italy With Tivoli Palazzo Gaddi in Florence

Tivoli Hotels & Resorts announces the brand's expansion in Italy with the addition of a stunning historical property in the center of Florence—Tivoli Palazzo Gaddi Firenze Hotel. A luxury palace dating back to the 16th century, the 86-key property has been lovingly restored and is scheduled to open as a Tivoli Hotel in June. Formerly an NH Collection Hotel, Tivoli Palazzo Gaddi is the second Tivoli Hotel in Italy, joining Tivoli Portopiccolo Sistiana Wellness Resort & Spa.

Tivoli
Firenze, Italy
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Rebranding

Grand Hyatt Barcelona officially opens its doors

Hyatt Hotels Corporation (NYSE: H) today announces the opening of Grand Hyatt Barcelona, the first urban Grand Hyatt hotel in Spain, located in one of the most visited cities in the world. Marking the fifth Grand Hyatt hotel operating in Europe, this expansion also reflects Hyatt's accelerated brand growth in Spain. Hyatt offers the fourth-largest hospitality portfolio in Spain by room count, spanning eight different brands and 50 properties in the country.

Grand Hyatt
Barcelona, Spain
Rebranding

Stanhill Court Hotel Becomes Part Of Radisson Individuals

Radisson Hotel Group continues its expansion across the UK and Ireland with the signing of Stanhill Court Hotel, a member of Radisson Individuals, a stunning country manor hotel located in the heart of Surrey. Nestled in tranquil surroundings of ancient woodland, Stanhill Court Hotel, a member of Radisson Individuals, provides Victorian charm in a picturesque setting, with woodland walks on the doorstep.

Radisson Individuals
Horley, United Kingdom
Rebranding

art’otel Rome To Open In The Italian Capital

art'otel, the contemporary lifestyle hotel brand owned by PPHE Hotel Group, the international hospitality real estate group which develops, owns and operates hotels and resorts and is made famous since 1989 by the success of its Park Plaza properties, is pleased to announce art'otel Rome Piazza Sallustio, its flagship European hotel set to open in the first half of 2024. art'otel Rome Piazza Sallustio, a new premium lifestyle hotel with art and gastronomy at its core, lands in the heart of the Italian capital brought to life by renowned Roman contemporary artist, Pietro Ruffo, famed for international exhibitions and collaborations with Dior and The Vatican Apostolic Library to name a few. The Roman destination will join existing, vibrant art'otel properties in some of Europe's most creative cities, including London, Amsterdam, Berlin, Zagreb and Cologne.

art'otel
Roma, Italy