News

Sloan Dean on Rebuilding Hotel Management from First Principles, Hotel AI Is Only as Good as Its Data, Hilton's 2027 Traveler Has Stopped Chasing Perfection

Tuesday brought HN's Brand Insiders with Sloan Dean on rebuilding hotel management using an AI-native stack, a World Panel viewpoint on AI quality being determined by data quality, and Hilton's 2027 Trends Report on travelers embracing relaxed perfectionism. August U.S. RevPAR at 2.0% and a record 15-property day rounded out the session.

What's My Brand?

With major brand families averaging 24 flags each and total franchise fees outpacing revenue growth, owners face a sharper-than-ever tradeoff between brand affiliation benefits and the true cost of flying a flag.