How Hotels Can Use AI to Turn Website Content into Direct Bookings
Exely outlines how its AI Website Quality Scoring and AI Website Assistant chatbot work together to improve hotel website content and convert more visitors into direct bookings.
Exely outlines how its AI Website Quality Scoring and AI Website Assistant chatbot work together to improve hotel website content and convert more visitors into direct bookings.
Successful hotel AI implementation requires clean, structured, current, and trusted data, but most properties fail to meet these basic requirements before investing in AI technology.
Axel Hotels grew from €2.4M to €46M revenue across 13 properties by targeting LGBTQ+ travelers through franchising, with partners seeing 40% revenue uplifts.
A structural argument for treating AI as a probabilistic layer beside deterministic hotel systems, not a replacement, with implications for security, accountability, and vendor lock-in.
Sweden's hotel market shows gradual recovery with RevPAR up 4.7% and ARR up 4.6% as of February 2026, as international tourism growth and constrained supply support investor confidence.
Monday brought a sharp argument that hotel marketing stacks are built for a discovery funnel that no longer exists, a record-high Middle East construction pipeline, and confirmation that Paris has fully recovered from its post-Olympic hangover. PwC's summer spending data and a landmark IHG-Adani deal rounded out a busy start to the week.
As wellness travelers arrive with real-time biometric data on their wrists, hotels are exploring Wellness OS platforms, persistent guest health profiles, and sensor-equipped rooms to deliver measurable, personalized outcomes.
LA City Council voted 9-6 to potentially postpone the $30/hr minimum wage for hotel and airport workers from 2028 to 2030, amid pressure from businesses threatening to repeal the city's gross receipts tax.
The U.S. Travel Association endorses the administration's suspension of visa bond requirements for confirmed FIFA World Cup ticket holders, calling it a key step to boost international visitor arrivals.
A recap of Revinate's NAVIGATE 2026 conference in Phoenix, covering AI adoption strategies, the importance of clean guest data, and new product developments including automated call scoring.
An explainer on mobile-only pricing on OTAs like Booking.com and Expedia, covering setup, strategic use cases, revenue trade-offs, and rate parity risks for hoteliers.
Hotel distribution budgets still follow the old search funnel, but traveler decisions now form upstream via creator content, AI tools, and word of mouth before reaching any surface the stack was built to intercept.
PATA ratified 15 new Board members at its Annual General Meeting during the 2026 Annual Summit in Gyeongju, Korea, adding representatives from hospitality, academia, government, and youth sectors.
Minor Hotels is rebranding Anantara Vacation Club to Minor Vacation Club to reflect expanded access across its full portfolio, with two new Club Resorts launching in Japan later this year.
Mad Monkey Hostels reports solo travelers increasingly seek built-in social opportunities, with industry data showing a 200% rise in searches for group tours among solo travelers.
Hoteliers from Cromlix Hotel, House of Gods, and Crieff Hydro share how they balance technology adoption with human connection to create memorable guest experiences.
Over 300 AHLA members lobbied Congress on key industry priorities: passing the American Franchise Act, modernizing H-2B visas, and restoring Brand USA funding.
Six Senses joins the UNEP and UN Tourism Recipe of Change initiative, committing to halve food waste by 2030 across all 27 properties through operational programs, on-site farming, and guest education.
The article draws on hospitality principles including service training, physical design, staff wellbeing, and standardization to show how healthcare providers can measurably improve patient outcomes and satisfaction.
The global adventure tourism market is projected to grow from $324.9B in 2022 to nearly $2T by 2032 at a 19.5% CAGR, led by Europe and fast-growing Asia-Pacific.