Advertisement

Hotel Rebrandings

Rebranding

StonePark Capital Acquires The Waterman Hotel in Santa Barbara, California

StonePark Capital is pleased to announce the recent acquisition of The Waterman, a 31-room hotel, located in the Funk Zone neighborhood of Santa Barbara, California, at 12 E. Montecito Street. Built in 2014, The Waterman has been a welcome addition to the region, offering visitors a unique lifestyle hospitality option. The property features stylishly fun guest rooms and lively common areas, including a swimming pool and an outdoor gathering area directly on State Street.

Moxy
Santa Barbara, California, United States
Rebranding

Sheraton Suites Houston to Become The Chifley, a Tapestry Collection by Hilton

Sheraton Suites Houston, located in Uptown Houston near the Galleria and River Oaks District, will rebrand as The Chifley, Tapestry Collection by Hilton. The rebrand includes renovations to 284 suite-style rooms and 8,000 square feet of meeting space designed for business and social gatherings. The hotel, which will attract leisure, business, and group travelers, will also feature a destination dining establishment, Rouse, offering an eclectic mix of craft cocktails and cuisine.

Driftwood Hospitality Management (DHM)
Houston, Texas, United States
Ad Be seen. Be trusted.
Why Hospitality Net Leads B2B in Hospitality

Learn what makes us the industry-leader in what we do.
Hospitality Net
Rebranding

W Atlanta Midtown Rebrands to The Starling, Curio Collection by Hilton™

The Starling officially debuts today as the latest evolution of Atlanta's Hotel Midtown. This exciting rebrand is brought to life in conjunction with the property joining Curio Collection by Hilton™, a global portfolio of remarkable hotels, each handpicked for its unique character and personality. The Starling marks the brand's second property in the Atlanta area and adds to Hilton's roster of full-service Atlanta properties.

Curio – A Collection by Hilton
Atlanta, Georgia, United States
Rebranding

New Downtown Hotel, Joinery Hotel Pittsburgh, To Open June 2022

Joinery Hotel Pittsburgh, Curio Collection by Hilton, is a welcoming, 185-room boutique hotel and community gathering place in Downtown Pittsburgh's Golden Triangle representing the legacy, local pride, and rebellious spirit of the Burgh. A compact and cozy respite for today's curious traveler, Joinery Hotel honors the city's working class history and distinct culture through analog and tangible offerings with a modern edge, including an experiential lobby with 'offering table' check-in experience and library, nearly 800 sq ft of meeting and event spaces, a 10th floor outdoor terrace with a unique view of the city, and dining concept, T&E. Looking to empower discovery and build community, guests have the option to kick back with a record, imbibe on a craft beer in the library, take in a bold contemporary art collection showcasing local talent, or gather together to learn a new skill. An inviting space for leisure and business travelers alike, Joinery Hotel Pittsburgh is the ideal launch pad for exploring Steel City from a local's point-of-view.

Curio – A Collection by Hilton
Pittsburgh, Pennsylvania, United States
Rebranding

Denihan's The Fifty rebrands as The Fifty Sonesta Select New York

The Fifty Sonesta Select New York represents Sonesta's newest upscale focused-service brand that brings guests a feeling of warmth and belonging with a neighborhood vibe. Located at the corner of Third Avenue and 50th Street, the hotel recently underwent a multi-million-dollar renovation and offers 252 guest rooms and suites that include kitchens and private terraces. The décor evokes the spirit and energy of the Midtown neighborhood with a collection of local artwork and eclectic treasures. The hotel is in a contemporary neighborhood, near many famous New York City attractions such as Rockefeller Center, Central Park, Radio City Music Hall and Fifth and Madison Avenues.

Sonesta Select
New York, New York, United States
Rebranding

Denihan's The Shelburne rebrands as The Shelburne Sonesta New York

The Shelburne Sonesta New York is a full-service property that provides a launchpad to explore the city. Guests will receive warm, personalized service at the recently renovated hotel, located on Lexington Avenue in the Murray Hill neighborhood. Steps away from Grand Central Station, the hotel offers 325 spacious guest rooms and suites, ranging from studios to two bedroom apartments. The rooms feature warm interior designs, rich woods, layered textures, spa-inspired bathrooms, and art inspired by the community. Many of the rooms have large terraces and views of the Empire State Building.

Sonesta Hotels & Resorts
New York, New York, United States
Ad Guide
The next-gen metrics that move hotel P&L

Hotel tech has changed what's possible – and measurable. RevPAR and ADR aren't enough; discover the metrics that really matter. 
Mews
Rebranding

Heritage Hotels & Resorts Adds The Clyde Hotel to New Mexico Portfolio

Heritage Hotels & Resorts, the largest independent hotel group in New Mexico, is pleased to announce the addition of The Clyde Hotel to its portfolio of culturally distinct accommodations, beginning April 1, 2022. Formerly known as Hyatt Regency Albuquerque and located at 330 Tijeras Ave NW, The Clyde Hotel pays homage to the legacy of Clyde Tingley, former chairman of the Albuquerque City Commission and 11th governor of the state of New Mexico, tapping into the Heritage mission of providing a rich, authentically local experience for guests and investing in the community. A refresh of the lobby and ground-floor public spaces is underway, with plans for guest-room renovations in the coming months. The project will take approximately two years to complete, and guests will be able to enjoy the Clyde story as it unfolds. Emphasizing its downtown locale and honoring a prominent figure in Albuquerque history, The Clyde represents a landmark business hotel that celebrates the bold, enterprising energy of its remarkable namesake.

Heritage
Albuquerque, New Mexico, United States
Rebranding

Pacifica Hotels and New Ownership Group Begin Rebrand for Hotel Indigo Santa Barbara

Pacifica Hotels, the largest owner and operator of independent, design-inspired hotels on the Pacific Coast, is refreshing the Hotel Indigo Santa Barbara property in collaboration with new ownership starting with a name change. The hotel was recently purchased by the same hotelier family who owns the historic Culver Hotel in Los Angeles and will be rebranded as an independent lifestyle hotel under the new name "The Riviera Beach House".

Pacifica Hotels
Santa Barbara, California, United States