Friday closed the week with hospitality.today's argument that hotel connectivity has stopped being neutral infrastructure and become the entry condition for AI-driven distribution, Simone Puorto on the Cloudbeds podcast arguing the hotel industry is drowning in software it doesn't need, and SiteMinder data showing Spain hotel bookings up 76% ahead of August's total solar eclipse. Duetto on RevPAR as a vanity metric, Faraway Hotels debuting in two markets at once, and a bumper properties day closed the session.