Milan full-service branded hotels saw GOPPAR rise 34.2% to €118 PAR in YE July 2026, boosted by the Milano Cortina Winter Olympics which drove February RevPAR up 171.1% year on year.
Using toilet paper brand Who Gives a Crap as a case study, the article outlines three CX lessons: convenience via subscriptions, social responsibility, and making ordinary products memorable.
A survey of 250 Australian accommodation operators finds that digital travel platforms, flexible pricing, and event-driven travel are the top strategies for smoothing seasonal demand gaps.
Hotels must rebuild their data and API infrastructure to remain visible as AI agents replace traditional OTA search funnels, or risk algorithmic invisibility by 2026.
Americas Great Resorts warns hoteliers that screenshots and AI software subscriptions are not proof of marketing performance, and offers a free AI visibility audit for independent luxury properties.
Reflecting on a career that began as a bellhop, Dr Michael A. Kruesi argues that, while AI automation is making the labour market increasingly uncertain, hospitality still offers young professionals a comparatively secure pathway to a long and fulfilling career.
A 62-point strategic checklist covering five core pillars, from booking engine setup to loyalty programs, to help hotels reduce OTA dependency and grow direct revenue.
A framed as thought leadership but ultimately promotional piece argues hoteliers should probe AI vendor claims by asking whether recommendations are grounded in their own property data, not generic models.
A hospitality IT consultant recaps a guest lecture at EHL, walking through 25 years of lessons on building a hotel from scratch, covering cabling, cost modeling, stakeholder management, and why technology should be invisible to guests.
An academic-style analysis of why wine regional reputations rise and fall, covering climate change, consumer trends, trade, and the expanding global prestige set from Burgundy to Barossa.
Turneo data shows non-room revenue growing 35% vs. 6.5% for rooms in 2026, with AI agents set to reshape hotel distribution by favoring properties with discoverable, bookable experience catalogues.
AI tools like ChatGPT and Google source hotel pricing almost exclusively from OTAs, leaving independent hotels invisible unless they actively send rate feeds and maintain accurate direct pricing.
Hotel and travel tech vendors lose deals before sales is ever involved because buyers now research, compare, and shortlist through AI, podcasts, trade media, and peer networks long before requesting a demo.
Meyer Jabara Hotels shares a fall group sales strategy built on deep university relationships, layered demand segments, and year-ahead prospecting to drive recurring business beyond peak weekends.
Maestro PMS argues that integrating sales, catering, and PMS data lets hotels assess total group value beyond room blocks and convert peak-season data into year-round revenue forecasting.
Insights from a Shiji webinar explore how linking reservation and POS data helps restaurant operators move beyond booking volume to understand guest value, channel profitability, and sustainable margins.
With major brand families averaging 24 flags each and total franchise fees outpacing revenue growth, owners face a sharper-than-ever tradeoff between brand affiliation benefits and the true cost of flying a flag.
A hotel sales executive examines how AI is reshaping the travel advisor's role, arguing that trust, client knowledge, and accountability remain the irreplaceable differentiators in luxury travel distribution.
A practical guide covering how hotels can implement personalisation across the full guest journey, from anonymous website visits to post-stay follow-up, using data, AI, and staff-led touchpoints.
Through its merchant payment model, Booking.com now sets the guest-facing price below what hotels load, effectively outsourcing pricing control for an estimated one in five independent room nights sold.