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Hotels Enter the Ask and Book Era as AI Reshapes Discovery, Distribution, and Operations,
Press Release
March 2

Hotels Enter the Ask and Book Era as AI Reshapes Discovery, Distribution, and Operations, According to NYU SPS and BCG

NYU and BCG study reveals 37% of travelers use AI for trip planning while hotels face 65% staffing shortages and 11.2% labor cost increases in North America.

Boston Consulting Group
Boston Consulting Group and NYU
United States
Wyndham Hotels & Resorts
Press Release
February 27

Wyndham Levels Up Group Travel with New End-to-End Booking and Management Tools

The platform powered by Groups360 offers real-time dashboards, customizable booking pages, and integration with hotel systems to reduce manual work for planners.

Wyndham Hotels Resorts
Wyndham
United States
Penn State School of Hospitality Management (PSSHM)
Press Release
February 26

Fries with that? Ordering from AI linked to selecting more indulgent foods

Penn State study of 400+ participants found AI voice ordering increased indulgent food choices by 40% compared to human interaction due to mental fatigue.

Penn State School of Hospitality Management Favicon
Penn State School of Hospitality Management
University Park, United States
Mews Named Official PMS of AAHOA
Supplier News
February 26

Mews Named Official PMS of AAHOA

Mews becomes the official PMS for AAHOA's 36,000+ hotels, offering member pricing and automation tools to combat rising costs and labor challenges.

Mews Favicon
Mews and AAHOA
United States
BDM Logo
Supplier News
February 24

Meyer Jabara Hotels to Address Agentic Hotel Distribution at Annual Leadership Conference in March

Meyer Jabara Hotels will educate executives on how AI agents are reshaping hotel booking behavior and the digital infrastructure required to remain visible.

BDM Logo
Agentic Hospitality
Providence, United States
Omni Hotels & Resorts Modernizes Guest Engagement with Canary Technologies
Supplier News
February 20

Omni Hotels & Resorts Modernizes Guest Engagement with Canary Technologies

Omni will deploy AI messaging and digital compendium technology across 50+ properties to automate guest communication in 100+ languages.

Canary Technologies
Canary Technologies and Omni
United States
Infrasys POS Best Customer Support in 2026
Supplier News
February 5

Infrasys POS recognized by Software Advice for Best Customer Support in 2026 as 24/7 Hospitality operations raise the bar

Shiji's Infrasys POS earned the award based on verified customer reviews highlighting its 24/7 support for hotel and restaurant operations.

Shiji Favicon
Shiji
Atlanta, United States
Ad Guide
The next-gen metrics that move hotel P&L

Hotel tech has changed what's possible – and measurable. RevPAR and ADR aren't enough; discover the metrics that really matter. 

Mews
Mews
Ad Be seen. Be trusted.
Why Hospitality Net Leads B2B in Hospitality

Learn what makes us the industry-leader in what we do.

Hospitality Net
Hospitality Net
Historic Hotels of America
Supplier News
February 3

Historic Hotels of America® Chooses Cloudbeds as a Supplier Partner to Bring Seamless Operations to Landmark Hotels

The partnership makes Cloudbeds a preferred technology provider for 300+ historic hotels across the U.S. and territories.

Cloudbeds Favicon
Cloudbeds
United States
Shiji Hits Major Milestone with 400th Hyatt Infrasys POS and Full Digital F&B Ecosystem Install
Supplier News
February 2

Shiji Hits Major Milestone with 400th Hyatt Infrasys POS and Full Digital F&B Ecosystem Install

The milestone includes deployment of a full digital F&B ecosystem at Hyatt Regency Greenville, featuring mobile POS and QR ordering technology.

Shiji Favicon
Shiji and Hyatt
Greenville, United States
Circa Hospitality Group Chooses Infor HMS to Power Flagship Downtown Las Vegas Properties
Supplier News
January 29

Circa Hospitality Group Chooses Infor HMS to Power Flagship Downtown Las Vegas Properties

Circa moves three downtown Vegas properties including historic Golden Gate to Infor's cloud platform for real-time operations and future scalability.

SoftBrands Hospitality Inc.
Infor
Las Vegas, Nevada, United States
By The Sea Resorts Modernizes the Guest Journey with Canary Technologies
Supplier News
January 27

By The Sea Resorts Modernizes the Guest Journey with Canary Technologies

By The Sea Resorts' Panama City Beach properties now use Canary's mobile check-in, AI messaging in 100+ languages, and digital compendium to streamline guest operations.

Canary Technologies
Canary Technologies
Panama City Beach, Florida, United States
Ad Be seen. Be trusted.
Why Hospitality Net Leads B2B in Hospitality

Learn what makes us the industry-leader in what we do.

Hospitality Net
Hospitality Net
Hotel Owners at an AI Crossroads as Confidence and Growth Plans Hold Firm, Wyndham Owner Trends Report Finds
Press Release
January 27

Hotel Owners at an AI Crossroads as Confidence and Growth Plans Hold Firm, Wyndham Owner Trends Report Finds

Survey of hundreds of hotel owners shows 98% have begun incorporating AI, but only 32% have embedded it across most operations, with data security and integration costs as top barriers.

Wyndham Hotels Resorts
Wyndham
United States
Investment Program and Market Trends Are on the Agenda at the High-level 2026 Executive Vendor Summit, From HFTP and Hospitality Upgrade
Press Release
January 26

Investment Program and Market Trends Are on the Agenda at the High-level 2026 Executive Vendor Summit, From HFTP and Hospitality Upgrade

The 2026 summit at Hilton Fort Worth targets C-level hospitality tech vendors with sessions on Web3, AI, and investment trends.

HFTP Favicon
HFTP
Fort Worth, United States
Castle Resorts & Hotels Brings Digital-First Experiences to Guests with Canary
Supplier News
January 23

Castle Resorts & Hotels Brings Digital-First Experiences to Guests with Canary

Castle's 19 Hawaii and New Zealand properties will use Canary's AI messaging, digital compendium, and dynamic upsells to enhance guest communication and unlock new revenue streams.

Canary Technologies
Canary Technologies
United States
How SilverBirch Hotels & Resorts Streamlined Financial Operations with Fairmas
Case Study
January 20

How SilverBirch Hotels & Resorts Streamlined Financial Operations with Fairmas

SilverBirch replaced error-prone Excel spreadsheets with Fairmas software, achieving improved forecast accuracy and faster scenario modeling across its Canadian hotel portfolio.

Fairmas GmbH Favicon
Fairmas GmbH
Canada
Noelle Nashville Amplifies Guest Experience with Marshall Speakers
Supplier News
January 20

Noelle Nashville Amplifies Guest Experience with Marshall Speakers

Marshall speakers are now installed in all guest rooms via Safemark distribution, extending the hotel's music-focused brand identity.

Safemark Systems
Safemark
Nashville, United States
What Hotel Investors Need to Know About Agentic Hotel Distribution in 2026
Opinion Article
January 20

What Hotel Investors Need to Know About Agentic Hotel Distribution in 2026

By 2026, AI-native distribution systems that autonomously decide pricing and channel strategy will become essential infrastructure, directly impacting hotel asset valuations and cash flow predictability.

Brad Brewer
By Brad Brewer, Chief AI Officer, Agentic Hospitality
Los Angeles, United States
Inn-Flow Captures Top Honors in 2026 HotelTechAwards
Supplier News
January 13

Inn-Flow Captures Top Honors in 2026 HotelTechAwards as the Industry Leader in Hotel Accounting and Workforce Management Technology Solutions

Inn-Flow won first place in both Hotel Accounting Software and Workforce Management categories, advancing from second and third place rankings in 2025.

Inn-Flow Hotel Software
Inn-Flow
Cary, United States
Tambourine and Settlers Hospitality Partner to Transform Digital Portfolio with Nine New Websites
Supplier News
January 8

Tambourine and Settlers Hospitality Partner to Transform Digital Portfolio with Nine New Websites

Tambourine redesigned nine websites for Pennsylvania's Settlers Hospitality, unifying the independent group's digital presence across hotels, restaurants, and retail.

Tambourine Favicon
Tambourine
United States
HFTP Announces Availability of HITEC 2026 Registration and Hotel Reservation Site
Press Release
January 8

HFTP Announces Availability of HITEC 2026 Registration and Hotel Reservation Site

HITEC 2026 will host 6,000 professionals and 370+ companies in San Antonio for the industry's largest hospitality technology conference and expo.

HFTP Favicon
HFTP
San Antonio, United States
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Latest Viewpoint

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HN Original
World Panel

Three things every hotel GM should know before taking their first steps with AI

Henri Roelings
By Henri Roelings
Expert Views (12)
Juanjo Rodriguez
Juanjo Rodriguez

Fix your data first. Compset, segmentation, rate mapping, etc. AI is only as good as the data behind it and most "AI failed" stories are really mapping stories. The bottleneck moves from analysis to decisions. When analysis takes minutes instead of days, the question becomes who decides, how fast, and which old meeting you can delete.

View all Answers

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  5. Bilt Expands Bilt OS for Hospitality, Now for Travel Advisors

Most Read Authors

Alan Young
Alan Young
VP, Strategy | Hospitality, Infor
Terence Ronson
Terence Ronson
Founder & Managing Director, Pertlink Limited
Henri Roelings
Henri Roelings
Founder, Hospitality Net
Are Morch
Are Morch
Digital Transformation Coach for Hotels, Are Morch, Digital Transformation Coach
Max Starkov
Max Starkov
Hospitality & travel technologist and digital strategist, Hospitality Net
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Upcoming Events

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30th Annual HFTP Florida Regional Conference
30th Annual HFTP Florida Regional Conference
Aug 12 - 14, 2026
Orlando, United States
5 Must-Haves for Hotel Websites in the AI Era
5 Must-Haves for Hotel Websites in the AI Era
Aug 27, 2026
International Hotel Technology Forum Middle East & North Africa 2026 (IHTF MENA)
International Hotel Technology Forum Middle East & North Africa 2026 (IHTF MENA)
Sep 8 - 9, 2026
Dubai, United Arab Emirates
The 2026 KSA Stakeholder Gathering
The 2026 KSA Stakeholder Gathering
Sep 8 - 9, 2026
Riyadh, Saudi Arabia
Travel Marketing AI Summit
Travel Marketing AI Summit
Sep 8, 2026
London, United Kingdom

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