A guide to AI's four layers in hotel revenue management: forecasting algorithms, market intelligence, automated reporting, and conversational AI that answers commercial questions from live data.
Key takeaways from Destination AI 2026 in Washington D.C., where 500 hospitality leaders signaled a shift from AI experimentation to live operational deployment across hotel distribution.
GOCO Hospitality is expanding its newly acquired Fivelements brand globally, with properties planned in Koh Samui (2027), Bali (2028), Switzerland (2029), and Montenegro (2030).
OTH Hotels Resorts adds 275 guestrooms via Capital Plaza Hotel in Frankfort, KY (set for a 2027 rebrand as The Franklin Hotel) and Four Points by Sheraton Greensboro Airport in NC.
A self-audit of 84 published pieces across 2026 yields a four-play Q4 framework: count AI costs on the P&L, own your machine-readable property data, prepare for agentic booking, and protect human touchpoints.
A personal leadership essay arguing that hospitality managers who drift from the floor lose credibility, using the film Boiling Point as a lens on distracted leadership and eroding standards.
Drawing on Ibarra's competency trap, this piece argues that being repeatedly picked for the same task locks capable professionals into a cycle that stalls growth, and that both individuals and managers share responsibility for breaking it.
Bargello's F&B director reflects on earning a second consecutive Wine Spectator Award of Excellence, detailing how independence from hotel brand mandates, low-production wine sourcing, and community-focused service shaped the program.
Garden City Hotel generated $14K in F&B mobile ordering revenue in two months, matching a full year on its prior platform, after deploying Canary Technologies across its digital guest journey.
Thursday brought Martin Soler on AI zero-click search and eroding tracking infrastructure making it impossible to trace the path from guest discovery to booking, Wayne West III on Lodging Conference optimism for 2027 with conversions preferred over new builds and AI a growing distribution concern, and a World Panel viewpoint on top priorities for stability and risk management heading into 2027. Duetto's 930-property B&B Hotels win, Raffles Red Sea opening, and six property announcements rounded out the session.
Key themes from The Lodging Conference 2026 include strong industry optimism for 2027, a clear preference for conversions over new builds, and growing concern about AI's impact on hotel distribution.
EOS Hospitality takes over management of the 100-room Graduate by Hilton Storrs, its 10th property addition in 2026, bringing its total portfolio to 65 hotels nationwide.
A hotel asset manager breaks down HMA negotiation tactics, highlighting fee structures, performance tests, termination rights, and technology clauses that protect owner leverage.
AI-driven zero-click search and the erosion of tracking infrastructure are making it harder for hotels to trace the path from guest discovery to booking.
PM Hotel Group adds two Hampton Inns and a new-build Caption by Hyatt to its Portland metro portfolio, growing from four to seven hotels in the region.
IHG's Vignette Collection adds seven properties across Greater China in 2025, spanning Chengdu, Chongqing, Shanghai, Beidaihe, Qiandao Lake, Sanya, and Hong Kong.
Accor launches "Stay for more," a new global brand platform for its ALL loyalty membership, emphasizing emotional travel experiences over transactional stays.
Gilad Berenstein, founder of Utrip and investor at Brook Bay Capital, outlines practical AI use cases for hoteliers, from daily habit-building to agentic concierge systems and AI-led guest discovery.
Yavapai Lodge deployed four Canary Technologies kiosks and AI messaging to solve a daily 30-minute check-in backlog, cutting complaints to zero and eliminating service recovery costs.
Union Square Plaza Hotel's owner used Cloudbeds' open API to build custom AI-assisted rate and inventory management tools without a software development background, bypassing vendor roadmap constraints.