Advertisement

Announcements

Rebranding

Renaissance Austin Downtown Hotel Debuts, Bringing a New Era of Discovery to the Heart of the City

Renaissance Austin Downtown Hotel today announced its official transformation from Downright Austin, a Renaissance Hotel, finalizing its full integration into Marriott International's Renaissance Hotels portfolio. This evolution brings the brand's globally recognized commitment to curiosity, discovery, and neighborhood connection to Austin's thriving downtown, further establishing the hotel as a destination for both curious travelers and modern meetings.

Renaissance
Austin, Texas, United States
Rebranding

Hilton Announces Florida Keys Expansion Plans with Hilton Key West Resort & Marina, Now Accepting Reservations

Hilton (NYSE: HLT) today announced the signing and upcoming conversion of Ocean’s Edge Resort & Marina to Hilton Key West Resort & Marina, expanding Hilton’s presence in the Florida Keys.  The waterfront resort, located on Stock Island at the eastern edge of Key West, Florida with direct marina access, is now accepting reservations for stays beginning July 1, 2026. The property is owned by Sunstone Hotel Investors and will be managed by Hilton.

Hilton
Key West, Florida, United States
Opening

The Untitled Nashville Hotel at Bankers Alley, Tapestry Collection by Hilton Debuts in Music City

Designed to capture the rich culture and lively spirit of Music City, The Untitled Nashville Hotel at Bankers Alley, Tapestry Collection by Hilton, debuts today as an epicenter of art, music and cuisine in Nashville’s budding Bankers Alley District. Following a multi-million-dollar transformation by ownership RLJ Lodging Trust and rebrand to Tapestry Collection by Hilton, The Untitled Nashville Hotel at Bankers Alley introduces refreshed interiors, curated meeting and event spaces, creative amenities and a “write your own story” experience where every guest is the artist shaping the unique narrative of their stay - all set within the historic 1900s era Gray & Dudley Hardware Co. building. The boutique hotel’s art-forward reimagination arrives in tandem with an overarching revitalization of the iconic Second Avenue Historic District, bridging the city’s robust creative arts and entertainment scenes for a reinvigorated destination that introduces guests to the true cultural character of Nashville.

Tapestry Collection by Hilton
Nashville, Tennessee, United States
Opening

Kasa Makes Its Boston Debut at Fenway, Expanding Its National Portfolio to One of America's Most Sought-After Cities

Kasa, the leading hotel and apart-hotel brand and manager for the modern traveler, today announced its entry into Boston with the opening of Kasa Boston at Fenway. Launched in partnership with Samuels & Associates, the property marks Kasa's debut in Boston, bringing its proven hospitality operating platform to one of the most high-demand, under-supplied cities in the United States.

kasa
Boston, Massachusetts, United States
Opening

Trailborn Hotels & Resorts Officially Opens Trailborn Jackson Hole

Trailborn Hotels & Resorts, The Official Hotel of the Great Outdoors™, today announced the opening of Trailborn Jackson Hole, the brand’s largest property to date and first all-season ski-in/ski-out resort. Located at the base of Snow King Mountain, just minutes from downtown Jackson and just a short drive to two of the country’s most visited national parks – Grand Teton National Park and Yellowstone National Park – the 203-room property marks Trailborn’s continued expansion into full-service, resort-style properties, introducing a new chapter for the brand with a fully immersive, year-round mountain experience and full-service spa.

Trailborn
Jackson, Wyoming, United States
Pipeline

Ruby Hotels to Shine in the Big Apple with Second U.S. Signing

Ruby Hotels, an urban lifestyle hotel brand and part of IHG Hotels & Resorts’ (IHG) leading premium portfolio, will introduce its signature blend of character, charm and efficient design to New York City. The soon-to-convert Ruby New York City marks the second U.S. signing for the brand in only a few months, alongside a forthcoming Chicago hotel – both projected to open in 2027.  

Ruby Hotels
New York, New York, United States
Ad AI Hospitality
Ernest - Lighthouse's AI for hoteliers

"Just tell me why my weekend pickup dropped." With Ernest, now you can ask your commercial data anything, and act on the answer. 
Lighthouse
Renovation

Kimpton Ashbel New York - Park Avenue Reinterprets the Classic Manhattan Townhouse Through a Design-Led Lens

Kimpton Ashbel New York - Park Avenue, part of IHG Hotels & Resorts' luxury and lifestyle portfolio, has introduced a thoughtfully curated design narrative rooted in the enduring elegance of Park Avenue's storied townhouses. Set within a restored 1928 Beaux-Arts building originally developed as the Doral Park Avenue Hotel, the property has 205 guest rooms and suites, many with sweeping views of Park Avenue and the Empire State Building and brings the warmth and character of a private residence into a refined hotel experience in Midtown Manhattan.

Kimpton
New York, New York, United States
Pipeline

Mid-Century Elegance Returns to Arlington: Valencia Hotel Group Opens the Doors to “Caravan Court” June 1, 2026

Caravan Court, the newest property from Valencia Hotel Collection, will open June 1, 2026, at 205 N. Collins St., in Arlington, Texas. Set on the historic site of the original 1961 Caravan Motor Hotel, the boutique hotel brings a modern, design-forward interpretation of the classic American motor court to one of Arlington’s most dynamic corridors. Developed in partnership with Division Hotel Management, Caravan Court honors the site’s original spirit through purposeful architecture and interiors, seven suites among its 143 guestrooms, and indoor-outdoor spaces designed for the way people gather today. Anchored by a central courtyard, a resort-style pool, The Vandy signature restaurant, Idle Hour Social Club, Elora Sky Club, and Caravan Swim Club, the property pairs mid-century Americana with a refined contemporary point of view.

Valencia Hotel Collection (VHC)
Arlington, Texas, United States
Rebranding

The Berkeley Richmond Joins Outset Collection by Hilton, Ushering in a New Era of Hospitality in Historic Shockoe Slip

A longtime fixture in Richmond’s historic Shockoe Slip neighborhood, The Berkeley Richmond is entering a new chapter. Now part of Outset Collection by Hilton, a new lifestyle brand offering soulful, independent hotel experiences, the reimagined property pairs its deep local roots with a refreshed design, elevated guest experience and a bold new culinary concept.

Outset Collection by Hilton
Richmond, Virginia, United States
Rebranding

Hutton Hotel Joins Marriott’s Tribute Portfolio and Marriott Bonvoy, Adding to a New Chapter for Nashville’s Original Boutique Hotel

Hutton Hotel, Nashville’s original boutique hotel, announces its official affiliation with Tribute Portfolio, Marriott International’s growing global family of independent hotels, and its participation in Marriott Bonvoy®, the company’s award-winning travel loyalty program. As part of the Tribute Portfolio, the newly renovated 246-room property will continue to offer its signature, locally inspired guest experience, now enhanced by access to Marriott’s expansive network and the benefits of Marriott Bonvoy. Guests at the Hutton Hotel can now earn and redeem points for stays, access exclusive member rates, and enjoy seamless, personalized travel experiences across Marriott’s portfolio of more than 30 hotel brands worldwide.

Tribute Portfolio
Nashville, Tennessee, United States
Pipeline

The Luce, St. Pete Beach's Newest Coastal Retreat, a Marriott Tribute Portfolio Hotel Announces a Soft Opening June 11th

The Luce, the highly anticipated new addition to St. Pete Beach's vibrant shoreline, is set to open doors to guests on June 11th. With 200 stylish accommodations, including a selection of bungalow studio suites, The Luce offers an effortless retreat designed for both relaxation and celebration. Now part of Marriott's Tribute Portfolio, owned by LCP and Safanad and managed by Crescent Hotels & Resorts, The Luce has been transformed from a St. Pete Beach classic boutique hotel into an unforgettable destination that will capture the charm of SPB while integrating a distinctly Floridian experience celebrating the endless sunshine, eclectic culture, and laid-back sophistication of Florida's Gulf Coast.

Tribute Portfolio
St. Pete Beach, Florida, United States
Pipeline

Ian Schrager Welcomes You to What Could Be His Most Groundbreaking Hotel

For five decades, Ian Schrager has been throwing away every tried-and-true rule of hospitality and has gone off into his own personal direction. From the seismic cultural explosion of Studio 54 in 1977, to more than 40 original one-of-a-kind hotels worldwide and countless new concepts and ideas for restaurants, bars, nightclubs, and other entertainment facilities, he has continued to set new standards and reinvent the entire hospitality industry.

Public
West Hollywood, California, United States
Opening

Stay Cal Hospitality Opens voco Ardez Hotel Sunnyvale by IHG, Silicon Valley’s Newest Premium Hospitality Destination

Stay Cal Hospitality has opened the doors of voco Ardez Hotel Sunnyvale by IHG, the company's newest premium hospitality destination in the heart of Silicon Valley. Located at 1101 Elko Drive, the 51-room property offers travelers a distinct nature-rooted design point of view, an original commissioned art program, and a service philosophy rooted in genuine hospitality.

voco Hotels
Sunnyvale, California, United States
Ad Guide
The next-gen metrics that move hotel P&L

Hotel tech has changed what's possible – and measurable. RevPAR and ADR aren't enough; discover the metrics that really matter. 
Mews
Renovation

Dexter Hotel in Elk Rapids Brings Design-Forward Boutique Hospitality to Northern Michigan

The reimagined Dexter Hotel in Elk Rapids, Michigan, one of the region’s first hotels dedicated to contemporary design, regional craft, and authentic Michigan heritage, announces its official opening on May 19, 2026. With 29 thoughtfully designed rooms and suites and the Noble Lounge—a lively restaurant and bar set just above the pristine Lake Michigan waterfront—Dexter Hotel brings a new standard of elevated-yet-grounded hospitality to one of the Great Lakes’ most beautiful coastal destinations. 

kasa
Elk Rapids, Michigan, United States
Renovation

Davenport Hotel Unveils Latest Milestone in Multi-Year Renovation, Establishing New Legacy for the Historic Hotel and Downtown Spokane

The Davenport Hotel, one of the West’s first luxury hotels, celebrates the completion of refreshed guest rooms as part of its multi-year, multi-phase renovation, which artfully pay homage to the hotel’s rich history. Following the arrival of a new Lobby Bar and Emporium in 2025, the reimagined guestrooms herald a new era for the hotel’s longstanding legacy as a hospitality landmark in downtown Spokane and a defining icon of the Great American West.

Autograph Collection Hotels
Spokane, Washington, United States
Renovation

Hilton San Diego Bayfront Ushers in a New Chapter with Multimillion-Dollar Renovation

Hilton San Diego Bayfront announces the completion of its multimillion-dollar renovation, with the unveiling of 165,000 square feet of newly refreshed meeting and event spaces, as well as seventeen redesigned suites. Located along San Diego Bay and within walking distance of the city’s top attractions, the hotel continues to serve as a premier destination where business meets leisure, offering best-in-class meeting spaces, modern amenities, and an iconic Southern California setting. 

Hilton
San Diego, California, United States