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Hotel Rebrandings

Rebranding

Hall of Fame Resort & Entertainment Company Opens Newly Renovated DoubleTree by Hilton Canton Downtown

Hall of Fame Resort & Entertainment Company ("HOFV" or the "Company") (NASDAQ: HOFV, HOFVW), the only resort, entertainment and media company centered around the power of professional football and owner of the Hall of Fame Village powered by Johnson Controls ("the Destination"), today announced that the DoubleTree by Hilton Canton Downtown Hotel will open on November 9, 2020 after undergoing a multi-million dollar renovation. Managed by Crestline Hotels & Resorts, LLC, the hotel will serve as the flagship lodging destination in downtown Canton, Ohio for Hall of Famers and their families, the participants of the NFL Alumni Association Player Development Academy, and all who visit the city.

DoubleTree by Hilton
Canton, Ohio, United States
Rebranding

The ART Hotel Denver Joins Curio Collection by Hilton

The ART Hotel Denver, a brilliant boutique hotel conveniently located in downtown Denver's Golden Triangle district, and Condé Nast Traveler's 2020 Reader's Choice Awards No. 22 hotel in the world; No. 9 hotel in the U.S. and the No. 1 hotel in the Southwest and West, today announced it has joined Hilton's upscale Curio Collection. The exclusive global portfolio of more than 90 handpicked hotels and resorts caters to travelers seeking local discovery and authentically curated experiences. Originally opened in June 2015, the ART Hotel Denver, Curio Collection by Hilton is located within walking distance of the famed Denver Art Museum, the Clyfford Still Museum and more than 16 other galleries; museums; world-class public art installations; shopping destinations; historic landmarks and surprising locales that encompass one of Colorado's most dynamic urban destinations.

Curio – A Collection by Hilton
Denver, Colorado, United States
Rebranding

Ascend Hotel Collection Adds The Valley Inn

The Valley Inn: Surrounded by the White Mountain National Forest at 17 Tecumseh Rd. in Waterville Valley, New Hampshire, The Valley Inn is at the center of the area's many outdoor activities, including hiking, biking, skiing, golfing, tennis, boating and swimming. The 44-room hotel offers accommodations ranging from standard rooms with two queen-sized beds to townhouses with kitchenettes. The property features a spacious lobby with fieldstone fireplace and balcony overlooking the forest, seasonal outdoor pool, breakfast room with complimentary breakfast, game room and large meeting space that allows for socially distant gatherings. The charming Waterville Valley town also offers several restaurants and shops, in addition to the nearby Rey Cultural Center, Squam Lakes Natural Science Center and Plymouth State University.

Ascend Hotel Collection
Waterville Valley, New Hampshire, United States
Rebranding

Ascend Hotel Collection Adds The Palmer House Resort

The Palmer House Resort and The Valley Inn have recently joined Choice Hotels International, Inc.'s (NYSE: CHH) Ascend Hotel Collection, a global portfolio of resort, boutique and historic hotels. Located in New Hampshire and Vermont, these hotels are ideally suited for travelers looking to take advantage of the fall season to explore the outdoors and escape the hustle and bustle of everyday life. Each hotel, surrounded by mountain and forest views, exemplifies the unique stay experience that Ascend hotels offer and that leisure travelers desire.

Ascend Hotel Collection
Vermont, Vermont, United States
Rebranding

Radisson Blu Debuts in Canada With Opening in Downtown Toronto

Radisson Blu, an upper upscale hotel brand that delivers a positive and personalized service in stylish spaces, is proud to announce the opening of Radisson Blu Toronto Downtown at 249 Queen's Quay W in downtown Toronto, Ontario. As the first Radisson Blu in Canada, the hotel delivers the brand's one-of-a-kind experience, while incorporating local elements of Toronto's downtown and the serene surroundings of Lake Ontario. The opening of Radisson Blu Toronto Downtown kicks off an exciting wave of growth for the brand. Before the end of 2020, Radisson Hotel Group will open Radisson Blu properties in Anaheim, California; Punta Cana, Dominican Republic; and Fargo, North Dakota.

Radisson Blu
Toronto, Ontario, Canada
Rebranding

Waldorf Astoria Hotels & Resorts to Debut in Dana Point, California, With Conversion of Monarch Beach Resort

Waldorf Astoria Hotels & Resorts, Hilton's (NYSE: HLT) iconic luxury hotel brand, today announced the upcoming debut of the Waldorf Astoria Monarch Beach Resort & Club, a distinctive 400-room AAA five-diamond hotel in Dana Point, Calif. Purchased by Ohana Real Estate Investors in November 2019, Monarch Beach Resort is a celebrated coastal retreat in relaxed, sun-splashed Orange County.

Waldorf Astoria
Dana Point, California, United States
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Rebranding

Hall Arts Hotel Joins Curio Collection by Hilton

Announced today, HALL Arts Hotel is now a member of Curio Collection by Hilton, a group of hand-selected, four and five star independent properties offering travelers local discovery and authentic experiences. Guests of HALL Arts Hotel that are also Hilton Honors members can take advantage of all the services and experiences that come with the Hilton name and its renowned Hilton Honors program.

Curio – A Collection by Hilton
Dallas, Texas, United States
Rebranding

The Tiger Hotel (Columbia, Missouri) to rebrand to IHG's voco™ brand

voco™ The Tiger Hotel (Columbia, Missouri): One of the tallest and most recognizable buildings in Columbia, this landmark hotel is in the heart of downtown and is adjacent to the University of Missouri (Mizzou) campus, with access to numerous area restaurants, bars, retail shops, and amenities. Since first opening its doors in 1928, The Tiger Hotel has constantly innovated and evolved alongside the traveling public and the surrounding vibrant neighborhood. The hotel is owned by Glyn Laverick of Columbia Hotel Investments, Inc.

voco Hotels
Columbia, Missouri, United States
Rebranding

Hāna-Maui Resort Joins Hyatt’s Destination Hotels Brand

Hyatt Hotels Corporation (NYSE: H) announced today a Hyatt affiliate has entered into a management agreement with Mani Brothers Real Estate Group, a leading Southern California based full-service commercial property firm that owns and operates one-of-a-kind landmark properties, to rebrand the 75-room Travaasa Hāna into Hāna-Maui Resort, under the Destination Hotels brand. Offering a diverse collection of independent hotels, resorts and residences across North America, Destination Hotels properties are individual at heart yet connected by a commitment to embody the true spirit of each location.

Destination Hotels
Hana, Hawaii, United States
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Rebranding

Mar Monte Hotel Debuts in Santa Barbara, California and Joins The Unbound Collection by Hyatt Brand

The new Mar Monte Hotel, part of The Unbound Collection by Hyatt brand, emerges as Santa Barbara's newest lifestyle boutique hotel with reimagined guest rooms, two new food and beverage concepts, and programming that reflects the distinct rhythm of the California coast. The 200-room hotel serves as a gateway to the American Riviera and is situated across the street from East Beach, just minutes from downtown Santa Barbara and the famed Funk Zone. With the addition of Mar Monte, The Unbound Collection by Hyatt brand - which was launched in 2016 and is known for experiences that inspire guests to create their own stories and elevated yet unscripted service -grows to 21 hotels globally.

The Unbound Collection by Hyatt
Santa Barbara, California, United States
Rebranding

Margaritaville Resort Palm Springs Coming to the Desert in Fall 2020 Following Renovation and Conversion

Global lifestyle and hospitality brand, Margaritaville, and Davidson Hotels & Resorts today announced the transformation and upcoming opening of Margaritaville Resort Palm Springs. Located in the heart of the Uptown Design District, a historic playground for old-and-new Hollywood's elite, the resort is expected to open in fall 2020.

Margaritaville
Palm Springs, California, United States
Rebranding

Fairmont Century Plaza Opening September 2020

Fairmont Century Plaza will be the centerpiece for a highly walkable enclave where anything a discerning traveler could want can be found within the wood and glass walls, or just steps beyond them. Pedestrians can stroll from Minoru Yamasaki's lovingly restored mid-century modern hotel to innovative outdoor retail and dining establishments. They can rendezvous for coffee or lunch beside a powerful Jaume Plensa sculpture in the grand public plaza, or toast artisanal cocktails at sunset on the hotel roof by the pool. In the heart of Los Angeles, the 400-room hotel will offer guests and locals alike a gourmet café, Lumière Brasserie, a rooftop bar, and more. Through its design, architecture, and location, the Century Plaza Hotel has the ability to remake the past in a way that resonates with modern guests. It will be a place to see and be seen, take home that trophy, slip upstairs to celebrate, or just to retreat into a luxurious suite or one of the top-floor residences and soak up all that retro-modern beauty.

Fairmont
Los Angeles, California, United States
Rebranding

Winter The Dolphin's Beach Club, An Eco-Friendly Hotel, Joins Ascend Hotel Collection

Winter the Dolphin's Beach Club is now a member of Choice Hotels International, Inc.'s (NYSE:CHH) Ascend Hotel Collection, a global portfolio of resort, boutique and historic hotels. The marine-themed hotel is located in Clearwater Beach, Florida, where the Gulf of Mexico's welcoming blue waters make it an ideal destination for guests seeking a beachfront stay. Named after the subject of the "Dolphin Tale" movies, the hotel provides upgraded amenities that are purposefully designed to deliver a distinct marine experience in an unforgettable setting.

Ascend Hotel Collection
Clearwater, Florida, United States
Rebranding

The Penn Stroud Hotel, in Stroudsburg, Pennsylvania joins Ascend Hotel Collection

Located at 700 Main St. in Stroudsburg, Pennsylvania, this hotel reflects nearly 200 years of history while offering guests upscale amenities in a premium location following a multi-million-dollar renovation. The Penn Stroud, nestled in the heart of the Pocono Mountains, is close to the Appalachian Trail - one of the country's most traversed hiking routes. Downtown Stroudsburg is home to several art galleries, cafes and historic sites, and the hotel is also close to attractions including Mountain View Vineyard and Alpine Mountain Skiing.

Ascend Hotel Collection
Stroudsburg, Pennsylvania, United States
Rebranding

The Inn Hotel in Arnolds Park, Iowa joins Ascend Hotel Collection

Found at 15 Dam Rd. in Arnolds Park, Iowa, this hotel channels the storied history of the building's predecessor, which was an epicenter for social life along Lake Okoboji from the late 19th century until 2018. The new hotel leans into an Art Deco style that transports guests back to the Roaring '20s, while still delivering the modern amenities that today's leisure travelers seek. Embraced by tranquil lakes on three sides and quaint attractions and eateries to the south, The Inn Hotel is a true midwestern gem.

Ascend Hotel Collection
Arnolds Park, Iowa, United States