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Hotel Rebrandings

Rebranding

OUTRIGGER adds a New Jewel to its Global Portfolio

OUTRIGGER Resorts & Hotels today finalized its acquisition of the iconic Kā'anapali Beach Hotel, situated on the sands of world-famous Kā'anapali Beach - recently ranked as the No. 1 Beach in the U.S. and No. 10 Beach in the World by TripAdvisor. The 11-acre, 432-room property will now sail under the banner of OUTRIGGER Kā'anapali Beach Resort, allowing travelers to experience the soulful essence of authentic Hawaiian culture fused with OUTRIGGER Signature Experiences.

Outrigger Resorts
Lahaina, Hawaii, United States
Rebranding

California’s Calistoga Motor Lodge and Spa Joins JdV by Hyatt

Hyatt Hotels Corporation (NYSE: H) announced today that Calistoga Motor Lodge and Spa, a retro-inspired property with 97 guestrooms and suites, has joined the JdV by Hyatt portfolio and is now open and bookable through Hyatt channels. Perfectly placed at the head of the Silverado Trail in the heart of California's wine country, Calistoga Motor Lodge and Spa marks the first Independent Collection hotel in Napa Valley.

JdV by Hyatt
Calistoga, California, United States
Rebranding

OUTRIGGER Resorts & Hotels Expands Beachfront Portfolio with New Kaua‘i Resort

OUTRIGGER Resorts & Hotels today announced that it will be investing further in its home market of Hawai'i with a planned acquisition at Kaua'i Beach Resort & Spa. Located in the town of Līhu'e on the 'Garden Island' of Kaua'i, the resort spans 25 lush acres of beachfront property and features 350 guestrooms with unparalleled ocean views. The transaction is expected to be completed and close on August 22, 2023.

Outrigger Resorts
Lihue, Hawaii, United States
Rebranding

Sonesta Opens Nautilus Sonesta Miami Beach

Sonesta announced today the grand opening of the Nautilus Sonesta Miami Beach in Miami, FL, a 250-key upscale hotel located on Collins Avenue. The Nautilus Sonesta Miami Beach has beachfront access and is in close proximity to South Beach's most popular attractions including Lincoln Road Mall, the Miami Beach Convention Center, art deco Ocean Drive and The Bass contemporary art museum. The Nautilus Sonesta Miami Beach is Sonesta's fifth property in Miami and the 43rd Sonesta Hotel & Resort location worldwide.

Sonesta Hotels & Resorts
Miami Beach, Florida, United States
Rebranding

Sonder Holdings Inc. More Than Doubles Footprint in Boston with Addition of 264-key Hotel

Sonder Holdings Inc. (NASDAQ: SOND; "Sonder"), a leading next-generation hospitality company that is redefining the guest experience through technology and design, today opened The Arcadian, its sixth live property in Greater Boston. It becomes the largest hotel in Sonder's portfolio, and one of its highest key-count properties alongside Battery Park in New York City and Business Bay in Dubai.

Highgate Hotels, L.P.
Brookline, Massachusetts, United States
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Rebranding

The Barnes San Francisco becomes part of Hilton Tapestry Collection

The Barnes, the historic San Francisco Union Square hotel at 225 Powell Street, is now part of the Tapestry Collection hotel portfolio by Hilton hotels. The 189-room hotel is steps from the iconic San Francisco cable cars, in the center of the city's best shopping and surrounded by culinary excellence. The hotel is ideally located in the heart of Union Square surrounded by fashionable shopping, sophisticated dining spots, bars and live entertainment. Boasting a unique and eclectic style, The Barnes' newly remodeled rooms are in the process of getting a few more finishing touches and additional renovations of shared spaces are coming this fall.

Tapestry Collection by Hilton
San Francisco, California, United States
Rebranding

Inn at the Pier in Pismo Beach, CA Joins Curio Collection by Hilton Following Extensive Renovation

Quorum Hotels & Resorts today announced the Inn at the Pier in Pismo Beach, CA has joined the Curio Collection by Hilton portfolio of one-of-a-kind hotels and resorts with distinct character. The inn, owned by Somera Capital Management, is the first lifestyle Hilton property in the Pismo Beach market. The 104-room hotel operated by Quorum Hotels & Resorts, with design by Level 3 Design Group, received a fresh look for its guest rooms and suites, 1,200 square feet of meeting space, state-of-the-art fitness center, and lobby, which includes the addition of a new, full-service Lobby Bar. A new rooftop restaurant and bar will debut later this summer.

Curio – A Collection by Hilton
Pismo Beach, California, United States
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Rebranding

LuxUrban Hotels Signs Master Lease Agreement to Operate Luxury Hotel in New York City

LuxUrban which utilizes an asset-light business model to lease entire hotels on a long-term basis and rent out hotel rooms in these properties in key major metropolitan cities, announced today that it has signed a 25-year Master Lease Agreement (MLA), inclusive of two five-year options, to operate Hotel 57 in midtown Manhattan ("Hotel 57"). The Company expects to commence operations at Hotel 57 during the current second quarter of 2023.

LuxUrban Hotels Inc.
New York, New York, United States
Rebranding

Aspen Hospitality Opens First Urban Property: Limelight Denver

Aspen Hospitality, the hospitality division of Aspen Skiing Company officially transitioned the Hotel Born, located adjacent to Denver's Union Station, to Limelight Denver, effective today. To start, Limelight will implement select programming changes, including adding an adventure concierge and new philanthropic efforts focused on the local Denver community. Over the balance of 2023, additional enhancements will be made throughout the hotel as the property transforms to Limelight. The hotel is the first urban location for the Limelight brand, and joins the existing Limelight portfolio in Aspen and Snowmass, Colo., and Ketchum, Idaho. Two additional properties, Limelight Hotel & Residences in Mammoth, California, and Limelight Boulder are currently under construction and slated for completion in 2025. Aspen Hospitality also recently announced the planned expansion of its other hotel brand, The Little Nell, to Rockefeller Center in New York City.

Limelight Hotels
Denver, Colorado, United States
Rebranding

Hilton Burlington Lake Champlain Announces Rebrand to Hotel Champlain (Burlington, VT)

Today, the iconic Hilton Burlington Lake Champlain announced plans to rebrand to Hotel Champlain and join the Curio Collection, part of the Hilton portfolio. Through the end of summer, Hotel Champlain will undergo exterior and interior renovations of key spaces within the hotel, including food and beverage outlets, event and gathering spaces and fitness areas. The property will remain open during the renovation.

Curio – A Collection by Hilton
Burlington, Vermont, United States
Rebranding

Waterwalk Celebrates First Conversion Project With Atlanta Live | Stay Property

Lodging industry innovator WaterWalk recently introduced its first-ever conversion property, WaterWalk Atlanta - Perimeter Center. The location has undergone extensive interior and exterior modernizations to generate the upscale amenities of the brand's latest Generation 2.0 model. Located at 6096 Barfield Road in Sandy Springs, the newly renovated WaterWalk Atlanta - Perimeter Center features many elevated design elements and amenities, from the units themselves to the indoor and outdoor shared spaces.

WaterWalk
Sandy Springs, Georgia, United States
Rebranding

Shaner Hotels Converts Courtyard by Marriott Marathon Florida Keys to Courtyard Faro Blanco Resort

Officials of Shaner Hotels, an award winning, international hotel owner, operator and developer, today announced the completed conversion of the 124-room Courtyard by Marriott Marathon Florida Keys to the Courtyard Faro Blanco Resort. The newly converted property, owned by Prime Group and operated by Shaner, marks Marriott International's first Courtyard Resort in the United States. The hotel plans to add cabanas and additional lighting to the pool deck with more activities and on-site experiences for guests

Courtyard
Marathon, Florida, United States
Rebranding

Legendary Regent brand to debut in the Americas with Santa Monica beachfront resort

IHG Hotels & Resorts (IHG) today announced the first destination in the Americas for the reimagined Regent Hotels & Resorts - part of its luxury and lifestyle portfolio - on the spectacular beachfront of Santa Monica, Calif. Poised to open in late 2023, Regent Santa Monica Beach will usher in a new era of extraordinary experiences to the California coastline. The resort will set a new standard for modern upper luxury in the Americas hospitality industry, bringing a fresh perspective to beachfront splendor and effortlessly bold experiences to become an iconic destination.

Regent
Santa Monica, California, United States