Ahead of HITEC, this opinion piece warns hoteliers not to repeat big tech's costly "tokenmaxxing" mistakes, urging outcome-based AI evaluation over vendor-driven consumption metrics.
HFTP launches its AI Collective Roadmap at HITEC 2026, including a practitioner-focused AI certificate program due Fall 2026, an industry AI portal, and a framework for AI data standards.
Cendyn's Wayfinder platform monitors hotel visibility across AI models like ChatGPT, Gemini, and Perplexity, scoring GEO health and flagging content drift to protect direct bookings.
HSMAI's AI Advisory Board outlines a three-pillar commercial framework covering AI-driven distribution, direct channel personalization, and unified data architecture for hospitality operators.
Keycafe will demo automated key management at HITEC 2026 in San Antonio, including a live Mews PMS integration and early access preview of a Cloudbeds integration for contactless, reservation-triggered key access.
Canary Technologies' new Agentic Sales Coordinator autonomously handles hotel group and event sales workflows from first inquiry to confirmed booking, debuting at HITEC 2026 in San Antonio.
Cloudbeds and Tripleseat have launched a two-way integration connecting event sales with Cloudbeds' new Groups Events module to automate group workflows and reduce manual data entry for hotel teams.
Shiji's Daylight PMS has expanded to 449 cities across 36 countries, with clients including Langham, Peninsula Hotels, and MGM Grand Paradise, positioning itself as a cloud-native PMS for luxury and enterprise hotel groups.
A practical guide for hoteliers on using a structured RFP and implementation checklist to compare RMS vendors objectively and avoid post-contract surprises.
Shiji's Book&Pay marketplace upgrade connects 290,000+ hotel properties with China corporate travel channels including Ctrip and Meituan, adding automated bookings, cross-border payments, and digital invoicing.
Mews Senior PM Madeline Bushbeck argues that widespread AI adoption statistics mask a deeper problem: most hotels run generic, off-the-shelf AI tools that don't understand their specific operations.
Actabl's new AI product Altitude lets hotel portfolio executives query financial and operational data in plain language, with sourced, deterministic answers built on data from 14,000+ properties.
dailypoint adds MCP support for AI assistants like ChatGPT and Claude, plus Zapier integration connecting to 9,200+ apps, to bring guest intelligence into hotel workflows without manual development effort.
CallTek partners with GAIN Advisors to accelerate global growth, with the advisory firm supporting executive relationships and commercial partnerships across the hospitality technology ecosystem.
A live webinar on June 25 will gather hospitality operators and robotics leaders to discuss ROI, adoption barriers, and real-world deployment of robots across U.S. hotels.
Kelly Ommundsen of the World Economic Forum argues hospitality tech is over-designed for confident users, under-regulated, and too often deployed without asking what problem it actually solves.
Gain Advisors received the Mews 2026 Strategic Star Award at the Mews Unfold forum in Amsterdam, recognizing its advisory model built on senior hospitality practitioners driving measurable commercial outcomes for hoteliers.
Quore and VSR have integrated their platforms so hotels can use VSR's VAIA voice AI to automatically create and route guest and staff requests into Quore's operations system, with AD1 Hospitality's Holiday Inn Resort Kissimmee as the pilot property.
Mews partners with Hostelling International to provide its cloud-native PMS to 58 member associations across 56+ countries, with YHA Australia reporting booking conversion rates of up to 16% vs. a 2% industry average.
Simple Booking's MCP connector suite integrates its CRS with AI agents like Claude and ChatGPT, enabling natural-language queries of booking data, rate parity checks, and demand analysis across 7,000+ properties.