Cultural Relevance in Marketing
A Conrad New York Downtown executive outlines how hotels can use destination storytelling, co-created itineraries, multilingual content, and local partnerships to build cultural relevance into their marketing.
News
What HSMAI 2026 Kept Saying (Whether It Meant To or Not)
A conference recap from HSMAI 2026 in San Antonio covering four recurring themes: resilient consumer spending, commercial team alignment, AI-driven hotel discovery, and the return to hospitality fundamentals.
By Sonya Taylor, Director of Operations and Marketing, Cogwheel Marketing & Analytics
BWH® Hotels Launches Dedicated Global Upscale & Luxury Worldwide Sales Division to Accelerate Premium Travel Growth
BWH Hotels launches a dedicated upscale and luxury global sales division with nine regional leaders covering the US, Canada, and Europe to target high-yield corporate travel sectors.
Cloudbeds and Journey launch strategic partnership to challenge dominant loyalty programs of chains and OTAs
Cloudbeds and Journey integrate AI-driven loyalty tools into the Cloudbeds Collection, giving independent hotels chain-scale rewards programs without ceding brand identity or direct guest relationships.
Influence Society Brings Hospitality Leaders Together for New York Summer Rooftop Mixer
Influence Society hosts a curated rooftop networking event for hotel owners, GMs, and marketing leaders on June 30 at PUBLIC Hotel ROOF in New York City.
Lodging Interactive’s Generates 1,253 Wedding RFPs for Client Hotels in Five Months
Lodging Interactive's Social Media Amplified Program delivered 1,253 wedding RFPs across client hotels in five months, representing an estimated $30.6M–$34.6M in potential gross revenue opportunity.
New Blog Series: Social Media Storytelling for Hotels
Lodging Interactive launches a weekly blog series offering branded hotels practical organic social media storytelling tactics, focused on mobile-captured content requiring no professional production.
Cogwheel Marketing & Analytics Ranks 32 in the 2026 Inc. List of the Fastest-Growing Private Companies in the Rocky Mountains
Cogwheel Marketing & Analytics, a hospitality-focused marketing firm, ranked No. 32 on the Inc. Regionals Rocky Mountains list with 137% revenue growth between 2022 and 2024.
The 2026 World Cup won’t deliver demand the way hotels expected. Here’s how to respond.
Hotel bookings for the 2026 World Cup are tracking closer to normal levels, forcing properties to shift from static forecasting to real-time demand response strategies.
By Nicola Graham, Chief Marketing Officer, Cendyn™
HSMAI 2026 Commercial Strategy Conference Coming to San Antonio, Texas
The two-day event at Henry B. Gonzalez Convention Center features keynotes, 28 breakout sessions, and pre/post workshops for hospitality commercial professionals.
Capture and convert FIFA World Cup demand and win more direct revenue
Adam Mogelonsky discusses strategies for hotels to capture FIFA World Cup demand while building long-term direct booking systems that extend beyond the event.
Karen Stephens in conversation with Adam Mogelonsky
HCN to Spotlight the Future of Hotel Commerce Media at POSSIBLE Miami 2026; CEO Kevin Bidner to Present on the Industry’s Next Ad Frontier
HCN's commerce media network transforms hotel room tablets into advertising platforms, claiming 90%+ engagement rates and targeting affluent travelers when they're most receptive.
Staypineapple Launches Brand New Tagline “Where Stays Become Stories”
The boutique hotel brand introduces a guest-driven Instagram campaign offering free stays in exchange for sharing memorable experiences.
RBC and HTS (Hopper Technology Solutions) Come Together to Elevate the Travel Booking Experience for Canadians
RBC partners with Hopper Technology Solutions to upgrade Canada's largest loyalty program with enhanced booking features and price insights.
Trust and Rewards Top the List of What Matters Most to Travelers, New Choice Hotels International Research Shows
Survey of 2,142 travelers shows 83% prioritize trust over price, with rewards programs and thoughtful service gestures driving value perceptions more than basic amenities.
Score big during FIFA World Cup 2026: How hotels can maximise revenue with Mobile Ordering
IRIS promotes mobile ordering solutions for hotels to maximize F&B revenue during the 2026 FIFA World Cup across North America.
By Graham Rushin, VP Sales & Marketing, IRIS
Corporate Travel Policies Strengthen, Modernize and Embrace AI─While Opportunities Remain for Improving Accessibility, Policy Clarity and Compliance
GBTA-ALTOUR study of 168 travel managers reveals 32% report stricter policies today, with 64% interested in AI-generated policy explainers to improve compliance.
HSMAI Celebrates 69th Annual Adrian Awards
The ceremony honored 500+ industry leaders with Platinum winners across Paid, Earned, Owned, and Multi-Channel marketing categories.
2025 Holiday Crown: Lumina Resort Wins Instagram Christmas Tree Contest
Lodging Interactive's annual contest raised $1,500 for The Healing Place of New Hanover County through hotel social media engagement.
Influence Society and Consulate General of France to Host SOCIETIES in New York. A Curated Symposium for Hospitality Leaders
The invitation-only symposium on February 19, 2026 will focus on AI integration in luxury hospitality marketing and revenue optimization strategies.