Announcements

Outset Collection by Hilton Set for EMEA Debut

Hilton (NYSE: HLT) today announced the signing of a franchise agreement with Arte Hoteles for the first Outset Collection by Hilton property in Europe, the Middle East and Africa. Expected to open later this year, Casa Verbena Madrid, Outset Collection by Hilton, will bring the brand’s soulful approach to independent hospitality to the heart of Spain’s capital, offering travellers a stay shaped by local story and individuality.

Now Open: Palacio San Juan, a Royal Hideaway Hotel

Barceló Hotel Group announces the opening of the city of Murcia's first five-star hotel: Palacio San Juan, a Royal Hideaway Hotel. Owned by Grupo Fuertes, the property opens its doors following an ambitious, comprehensive restoration project that restores the unique building to its former glory while preserving highly valuable heritage elements such as the iconic San Juan Arch and the neoclassical elegance of the original architecture. The result is a destination in its own right: a place designed for those seeking to discover Murcia through a deeper, more authentic, and sophisticated lens.

Marriott International and Özak GYO Sign Agreement to Open a Ritz-Carlton Resort Within Türkiye’s Premiere Seafront Destination of Kemer

Marriott International, Inc. today announced it has signed an agreement with Özak GYO to introduce its first luxury, all-inclusive resort in the Europe, Middle East & Africa region. Situated in Kemer within the Antalya region, The Ritz-Carlton, Kemer, All-Inclusive is set to deliver legendary service and an elegant aesthetic, along with an immersive resort experience in one of Türkiye's most coveted coastal destinations.

Soro Hotel, a member of Radisson Individuals, welcomes guests in Sorø, Denmark, bringing a nature-led upscale hospitality experience to Zealand

Soro Hotel, a member of Radisson Individuals, is a 94-room upscale hotel in Sorø, Denmark, part of Radisson Hotel Group. Located amidst vineyards, forests, and lakes in the heart of Zealand, the hotel offers a tranquil countryside retreat, only a one-hour train ride away from the bustling city life in Copenhagen.

Numa Group Opens Native by Numa Fitzrovia – a Design-Led Urban Retreat in the Heart of Central London

Numa Group has announced the opening of Native by Numa Fitzrovia in October 2026, bringing 29 design-led rooms to one of Central London’s most vibrant neighbourhoods. Located moments from Soho, Oxford Street, Regent Street and Bloomsbury, the new property offers guests a stylish base from which to explore London’s best shopping, dining, culture and entertainment destinations.Housed within a beautifully converted former convent on Margaret Street, Native by Numa Fitzrovia offers guests a stay that combines historic character with contemporary comfort, providing a quieter, more considered base in the heart of the capital. The opening further strengthens Numa Group’s growing London portfolio, reflecting continued demand for flexible accommodation that blends apartment-style living with the convenience of a hotel.Designed for both short city breaks and longer stays, Native by Numa Fitzrovia has been created for travellers looking to experience London like a local. From business trips and extended stays to cultural escapes and weekend getaways, the property offers a flexible alternative to traditional hotel accommodation, with thoughtfully designed spaces that encourage guests to settle in and make themselves at home.The property offers a range of room types with kitchenettes designed to offer flexibility and comfort for every type of stay, including double rooms, compact studios, a mix of one and two bedroom apartments. Each room combines modern amenities with distinctive design details, including high-speed Wi-Fi, comfortable living areas, and workspaces, alongside fully equipped kitchens or kitchenettes.The interiors celebrate the building’s unique heritage and Fitzrovia’s creative spirit, blending bold forms, rich colours and layered textures to create a stylish urban retreat with a strong sense of place. Retro-inspired furniture sits alongside statement bathrooms with elegant gold finishes, while original architectural details have been carefully preserved throughout.A standout feature of Native by Numa Fitzrovia is the preservation of the convent’s original arched sash windows and characterful architectural details, which bring natural light into the loft-like spaces while maintaining the building’s historic charm. The result is a distinctive stay that reflects both the heritage of the building and the energy of the surrounding neighbourhood.Located in the heart of Fitzrovia, the property puts guests within easy reach to some of London’s most celebrated cultural, retail and dining destinations, including Oxford Street, Regent Street, Soho, Bloomsbury and the British Museum. The area’s independent cafés, restaurants, galleries and boutiques are all within walking distance, offering guests the opportunity to explore one of London’s most creative and characterful neighbourhoods.As with all Native by Numa properties, guests will benefit from Numa’s fully digital operating model, including seamless self check-in, contactless access, flexible arrival and departure, and digital guest services, providing a simple and convenient stay from booking through to check-out.Native by Numa Fitzrovia bookings are now open. Rates start from £179 per night. For further information, visit nativeplaces.com/property/londonfitzrovia.

The Radisson Individuals brand expands into Denmark with the opening of Hoje Taastrup Hotel Copenhagen West, a member of Radisson Individuals

Hoje Taastrup Hotel Copenhagen West, a member of Radisson Individuals, marks the debut of the Radisson Individuals brand in Denmark. Located in the heart of Høje-Taastrup City, the 165-room hotel is positioned in the lifestyle upscale segment, offering spacious accommodation with an average room size of 24 sqm, extensive meeting facilities, and convenient accessibility with direct access to Greater Copenhagen's business districts.

Tapestry Collection by Hilton Arrives In UK Capital With London Bridge Hotel Signing

Hilton (NYSE: HLT) today announces the signing of London Bridge Hotel, Tapestry Collection by Hilton, as part of a franchise agreement with Gama Holdings, marking the debut of the lifestyle brand in the UK capital and becoming Hilton’s ninth brand in London. Set beside London Bridge Station in one of the city's most vibrant and well-connected districts, the 153-room hotel is expected to welcome guests in early 2028 after undergoing a more than £12 million transformation.

Hotel Amigo Introduces the New Grand Place Suites and Reveals the Transformation of the Iconic Blaton Suite

Hotel Amigo, a Rocco Forte Hotel, has unveiled the transformation of three of its most remarkable suites, introducing the new Grand Place Suites and revealing the newly redesigned Blaton Suite. Located in the heart of Brussels, just moments from the Grand Place, the project reflects the hotel's long-standing connection to the city - its architecture, craftsmanship and artistic heritage.

Hotel & Spa Amoria La Baule, a member of Radisson Individuals, introduces a boutique seaside escape on France's Atlantic coast

Hotel & Spa Amoria La Baule, a member of Radisson Individuals, is a 43-room boutique lifestyle hotel overlooking the Atlantic Ocean on La Baule's iconic seafront promenade. Combining contemporary elegance with the relaxed charm of one of France's most celebrated seaside destinations, the hotel offers ocean-inspired accommodation, an intimate wellness spa and welcoming social spaces just moments from the beach, boutique shopping and local dining. The opening further strengthens Radisson Hotel Group's presence in France while expanding the Radisson Individuals collection with a distinctive coastal destination.

Hotel Erzsébet City Center Budapest opens as Hungary's first Radisson Individuals hotel

Hotel Erzsébet City Center Budapest, a member of Radisson Individuals, marks the debut of the Radisson Individuals brand in Hungary. Located in Budapest's historic District V, the 126-room hotel combines contemporary comfort with one of the city's most central locations, offering guests easy access to cultural landmarks, shopping streets, cafés and restaurants.